Monday, October 7, 2019
Demographic Assignment Essay Example | Topics and Well Written Essays - 250 words
Demographic Assignment - Essay Example Other than all formal meetings, I like to wear T-shirts and loose pants to give the impression of carelessness. Having tight budgets, I tend to travel by bus and train rather than airline. Part II. Select and watch 2 hours of television (does not have to be continuous), including the commercials. Based on what youââ¬â¢ve seen, provide a viewer profile for each show and discuss your findings. During the two hours, multiple programs are shown on Television. They include reality shows, news programs, commercials and entertainment shows. The audience of every type of program is different. Businessmen are mostly interested in current affairs; house wives are interested in commercials, while people of all age and profession are attracted by entertainment shows. It is because, it provides them an opportunity to change their mood and relax from the busy hectic daily routine. News headlines are attractive to all, while the detail is often skipped. Understanding of demographics will help firms to better design their products and marketing activities to fit customer preferences. They will design commercials to attract the specific target group and schedule their commercials keeping in view their
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